With the powerful launch of Google+, the personalized web has begun. The way in which information is structured and accessed will be more turned on persons. Their personal profile will be a group of data collected on the basis of their searches and shares. Till now, you will search some topic or article in the search box of Google. This is popularly said as outward facing. But, after Google Plus, search is becoming more inward. When you visit a website, the ads will reflect brands or topics that you have demonstrated a past interest is through what you have searched and shared. Continue reading →